Our Work
We have provided brand consultancy for clients across Asia-Pacific representing every type and size of business, from start-ups to market leaders, from luxury to logistics. Here’s a selection of the projects we have worked on with them in which, harnessing the power of emotional intelligence, we’ve crafted branding solutions that have resonated deeply with them, and their customers.
AIRLINE
Manta Air
Manta Air, a new domestic airline serving the many resort islands spread across the Maldives archipelago, appointed us to brand them as an extension of the hospitality experience, and a premier transfer service with a tropical feel.
VISUAL MEDIA
Motion Elements
Motion Elements have built a formidable online platform providing all the tools for video makers to create their own content. But their brand and user interface looked very dated, so we were appointed to refresh the brand, and create a new visual language.
RETAIL / SERVICES
Beato
Formerly known in Singapore as a kind of ‘luxury florist’, we helped Beato redefine and rebrand their business beyond flowers, around a new proposition that was truer to who they were, allowing many new products and services to be added to their offer.
IT / TECHNOLOGY
Prolink
Formerly well known in SE Asia for their data communications products, Prolink appointed us to refresh their brand with a more contemporary brandmark, propelled by a new proposition linking all their products under one catchy slogan, ‘Connect your life’.
CULTURAL & ARTS
National Gallery Singapore
The National Gallery Singapore is a leading regional museum, with the world’s largest collection of Singapore and SE Asian modern art. Over the last five years we have been entrusted with their annual report design, positioning them as champions of contemporary art in the community.
HOSPITALITY
Boutique Group Hotels
The Boutique Group are developing a series of ultra-luxury hotels in the Kingdom of Saudi Arabia. We were appointed to brand the first two of these unique properties, which are being redeveloped from former royal palaces – The Red Palace, and Al Hamra Palace.
With three decades of experience under our belt we possess a broad and varied portfolio that, while it is too extensive to showcase fully here, if you’d like to connect with us we will curate a selection of projects specifically tailored to your needs.
INTERIOR DESIGN
Evocateurs
Formerly known as ‘The IDD Department’, our client – who we renamed ‘Evocateurs’ – design exquisitely curated environments that intuitively express the personalities of their wealthy clients. We were appointed to rebrand and reposition them.
EDUCATION
National University of Singapore (NUS)
Singapore’s oldest university NUS wanted to reposition itself as a ‘Global Knowledge Enterprise’, but felt held back by their traditional, heraldic logo and dated image. We were appointed to refresh the brand and create a consistent system to the way it was applied.
F&B
Leung Sang Hong Kong Pastries
Leung Sang Hong Kong Pastries appointed us to refresh their well-established brand, and reposition it to appeal to a younger audience. Taking our cue from the Hong Kong Bing Sutt cafes of the 1950s, we gave the brand a more contemporary, youthful twist.
FINANCIAL INSTITUTE
DBS Bank
DBS Bank is the largest bank in Singapore and one of Asia’s leading banking groups, with an award-winning franchise and a well-managed brand. For over 20 years we have designed their annual report, as well as their sustainability report and various other marketing collaterals.
CULTURAL & ARTS
Museum MACAN
Museum MACAN is Indonesia’s first contemporary art museum, with a vision to move beyond the museum paradigm to become a forum for a ‘conversation’ between art, artists and the public, as well as a catalyst for an art awakening in Indonesia.
HOSPITALITY
Raffles Hotels & Resorts
Raffles Hotels & Resorts wanted to refresh their illustrious master brand to give it a more timeless image. We were tasked with updatinmg the mark and creating a brand identity system they could apply across the full range of hotels they owned, worldwide.
REBRANDING
Rajah Tann
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REBRANDING
Ultimo
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